Re-engagement Campaigns

Subject: It has been a while, {{cursor}}

Hi there,

We noticed you have not opened our emails recently, and we miss you.

Here is what you have been missing:
- [Update 1]
- [Update 2]
- [Update 3]

Want to stay in the loop? [CTA to re-engage]

If you would rather not hear from us, no hard feelings: [Unsubscribe link]

[Name]

Subject: Come back - Here is [X]% off on us

Hi {{cursor}},

We would love to have you back. As a thank you for being a previous customer, here is an exclusive [X]% off your next order.

Use code: [CODE]
Expires: [Date]

Shop now: [CTA]

We have made some big improvements since your last visit.

[Name]

Subject: Quick question - Did we do something wrong?

Hi {{cursor}},

I noticed you stopped using [Product] and I wanted to understand why. Your feedback would mean a lot.

It will take less than 60 seconds:
[Survey Link]

Whether it was something we did or just a change in priorities, I would love to know so we can improve.

Thank you,
[Name]

Subject: [Product] has changed a lot - Take another look

Hi {{cursor}},

Since you last used [Product], we have shipped some major updates:

- [New Feature 1] - [benefit]
- [New Feature 2] - [benefit]
- [Improvement] - [benefit]

We think you will be pleasantly surprised. Come take another look: [CTA]

Your account is still active and ready to go.

[Name]

Subject: Should we keep you on the list?

Hi {{cursor}},

We have not heard from you in a while, and we want to respect your inbox.

If you still want to receive emails from us, just click below:
[Stay Subscribed CTA]

If we do not hear from you by [date], we will remove you from our list. No hard feelings.

Either way, thank you for being part of our community.

[Name]

Subject: A personal note from [Founder Name]

Hi {{cursor}},

This is [Name], the founder of [Company]. I am writing to you personally because I noticed you have not been around lately.

I started [Company] because [mission/purpose], and I want to make sure we are delivering on that promise for you.

If something was not right, I would love to hear about it. Just reply to this email - it comes directly to me.

Thank you,
[Name]

Subject: See why [X,000] people came back to [Product]

Hi {{cursor}},

Did you know that [X,000] people who left [Product] have come back in the last [timeframe]?

Here is why:
"[Testimonial 1]" - [Name]
"[Testimonial 2]" - [Name]

Give it another try: [CTA]

We think you will like what you see.

[Name]

Subject: Your [Product] account will be deactivated on [Date]

Hi {{cursor}},

Just a heads up - due to inactivity, your [Product] account will be deactivated on [date].

Here is what that means:
- Your data will be [archived/deleted]
- Your [settings/preferences] will be lost
- You will need to create a new account to return

To keep your account active, just log in before [date]: [CTA]

Need help? We are here for you.

[Name]